The short stay rental market moves fast — from new regulations and tech tools to shifting guest expectations and booking trends. Whether you’re a seasoned host or just getting started, staying in the know isn’t optional — it’s your edge.
In this section, you’ll find fresh insights, industry updates, and practical takeaways to help you stay competitive and confident. We cut through the noise to bring you what matters most — so you can make smarter decisions, adapt quickly, and keep your property one step ahead.
Before creating a marketing plan for your holiday let, it is crucial to have a deep understanding of the market. This involves researching the demand for holiday accommodation in your
Why Instagram is an essential channel Social media has become a powerful channel for the travel sector. Guesty notes that Instagram is the second‑largest social network with more than 500 million
Why Google Business Profile matters For small hospitality businesses and short‑stay rental agencies, appearing where guests search is critical. Google Business Profile (GBP, formerly Google My Business) lets businesses display their name,
A well-written guest-focused listing description does more than repeat amenity lists; it helps potential guests imagine themselves in your space and decide whether your accommodation fits their trip. Research from
Marketing Differentiates the Winners The short‑term rental market is booming and saturated The boom of vacation rentals after COVID has lured many new hosts, while professional operators added thousands of
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